Episode 2

Published on:

30th Nov 2021

All Advertising Works: All Access With Jason Portnoy: Episode 2

The Marketing Plan Podcast Episode 2

All Advertising Works: All Access With Jason Portnoy

Jason Portnoy is an experienced ad manager. He and his agency successfully manage more than $50M in ad spend for their clients. In this episode of The Marketing Plan Podcast, All Advertising Works, Jason talks about the misconceptions about advertising, why some people say "[INSERT AD PLATFORM HERE] advertising just doesn't work for me" and why that's just an excuse.

As a business owner, it's important to be top of mind. You need to build trust and credibility. Jason gives you tips on how you can use social media to build that trust so when consumers/clients NEED a company like yours, YOU are the one they contact.

You'll also discover the number one reason businesses fail with advertising and why your offer is so important to your advertising success. (Surprise: 75% of what it takes to make your online ads successful has NOTHING to do with the platform.)

You'll also learn about the whole purpose of an ad -- and it's probably NOT what you think...And there's so much more valuable information in our conversation!

If you want your social media marketing to be successful, this is a must-listen-to episode!

Watch the video of the podcast on The Marketing Plan Podcast YouTube Channel

About Jason Portnoy

Jason Portnoy is the founder of JPORT Media, an online marketing agency with over $30M in managed ad spend. Jason is also a speaker and consultant in the digital marketing space.

He is a regular contributor for Entrepreneur Magazine, Addicted2Success, Thrive Global and other publications.

Jason is also the creator of the acclaimed Perfectly Mentored podcast, whose guests have included Gary Vaynerchuk, Daymond John, Randi Zuckerberg, Grant Cardone, Russell Brunson and others.

How to Contact Jason:



Be sure to check out Jason's coaching/training programs!

Facebook: https://www.facebook.com/iamjasonportnoy/

Twitter: https://twitter.com/jasonportnoy

Instagram: https://www.instagram.com/jasonportnoy/

Listen for free

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About the Podcast

The Marketing Plan Podcast
Create a Killer Marketing Strategy For Your Business
Welcome to The Marketing Plan Podcast – where you’ll find expert marketing advice for business owners and marketers who want REAL results.

To be successful, marketing must be a part of EVERY business. And there are strategies that can help you get more out of your marketing dollars and boost your promotional efforts. If you’re looking for ways to reach your goals and generate more revenue through marketing, The Marketing Plan Podcast is here to save the day!

Our expert guests give you actionable advice on how to create more buzz around your brand. We're going deep into strategy – everything from old-school necessities like planning to strategies like digital marketing. Get ready to learn from our industry experts!

About your host

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Sherry Bonelli

Sherry Bonelli, owner of early bird digital marketing, is a Search Engine Optimization (SEO) and digital marketing professional with 23+ years’ experience. Her digital marketing agency, early bird digital marketing, serves clients all over the country.

Sherry is a Google My Business Gold Product Expert and is/has been a columnist for leading digital marketing websites like Search Engine Journal, MOZ, Search Engine Land, AdWeek and others. She received Search Engine Land’s 2018 SEO Contributor of the Year Award.

She is a recognized presenter and speaker at leading digital marketing conferences, podcasts and webinars like Traffic & Conversion Summit, State of Search, Digital Marketer, SCORE, Moz, Edge of the Web, Local Marketing Institute, Midwest Digital Marketing Conference, Duct Tape Marketing, Florida Realtors Convention and others. Sherry holds a Master’s Degree in Internet Marketing. She is also a LinkedIn Learning Instructor.